FASHIONS BY IRANIAN DESIGNERS
'Fashion in Motion' Fashion Show plus Charity Sale of Fashions
Massoud Ansari was born in Iran but spent his formative years in the UK and the USA,
where he studied art and design. Returning to Iran in 1979, he started a private design
work-shop. He is both an accomplished photographer and fashion designer. The source
of his inspiration and drive comes mainly from day to day living in Iran. Photography is
where he expresses himself emotionally. His most recent solo photographic exhibit was
at the Silk Road Gallery in Tehran.
Shirin Guild combines elements from world clothing traditions – particularly the
menswear from her native Iran – with a modern, reductivist aesthetic.
Extraneous detail and decoration are stripped away in favour of precision
cutting and meticulous attention to every detail. She sources the most unusual
textiles and yarns of the finest quality, as well as commissioning many unique
fabrics. Examples of her work are exhibited on permanent display at the V&A
Museum and the Brighton Museum & Art Gallery and are also part of the
permanent collection of the Fashion Institute of Technology in New
York. The Shirin Guild label was launched in London in 1992.
Maryam Mahdavi has been involved in the world of fashion since 1980. Her designs are
predominantly influenced by the garments worn in Iran during the 19th century. This
influence is of course very stylised, and her colour patterns today no longer bear any
similarity with those of the traditional designs which represent her starting point.
Fragments of old fabrics are used to highlight some of the features of many
Shadi Parand left Iran after high school and completed her higher education in France.
After several years in Paris and New York in the world of fashion and clothing, she
returned to Iran, where she has been active in fashion design for over ten years. A main
source of her design inspirations are traditional Persian art, designs, and techniques, but
she uses those ideas to create something modern. She travels extensively in Iran and
elsewhere, captures the details, and uses them in her designs where least expected. Her
current collection is a mixture of all the ideas and inspirations she has gathered over the
years with an emphasis on the Qajar epoch and ancient Iranian art. She uses Persian colours
in her designs and this can also be seen in the collection. She has transformed all these
influences into something modern and avant-garde.
Laya Torkaman was born in Iran but moved to France at a very young age, where she
now lives. She pursues two careers since the mid 1990s, one in fashion and one in dance.
Many of her fashion designs are influenced by traditional Persian garments. She
frequently mixes modern fabrics with fragments from old Persian outfits. Her dancing is
inspired by the mystical poetry of the classical Persian poets such as Rumi and Hafiz, and
can best be described as a meditating exercise. She has recently performed in France,
Holland, Italy and the UK.
Miller-Khavari was created almost 20 years ago between Nicolas Miller, who had
already a long experience in fashion and staging and Kamran Khavari who brought his
knowledge of systems management, fresh out of university. The chemistry between them
makes the perfect package when it comes to the production of a fashion show. From the
very birth of the project, to the actual show day and the smooth running of everything
backstage as well as on the catwalk. Miller Khavari spend a lot of attention to detail
when it comes to set and lighting design. Their client list include: Paul Smith, Jasper
Conran, Jenny Packham, Rafael Lopez, Tommy Hilfiger, Betsey Johnson, Gianfranco
Ferre, and Trussardi.